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Data analytics

Turn fragmented reporting into confident decisions.

YOC connects data across marketing, web, CRM and operations to create one dependable view of performance—and make the next best action easier to see.

Decision intelligence system
01
UnifyCreate one reliable data view

Marketing, website, CRM, finance and operations.

02
UnderstandTranslate activity into meaning

Metrics, attribution, segmentation and trend analysis.

03
DecidePut insight inside the workflow

Dashboards, alerts, forecasts and next-best actions.

What we deliver

Reporting people can trust—and use.

We define the decisions first, then build the data model and reporting layer required to support them. The result is less time reconciling numbers and more time improving performance.

01

Data strategy

A practical roadmap aligned to decisions, users, systems and governance.

02

Data integration

Connected sources and structured pipelines that reduce manual reconciliation.

03

Dashboards

Role-specific views that surface priorities, exceptions and performance clearly.

04

Marketing analytics

Channel, campaign, audience and conversion insight tied to business outcomes.

05

Fundraising intelligence

Supporter, appeal, retention and donation analysis for mission-led teams.

06

Decision automation

Alerts, forecasts and recommended actions delivered where teams already work.

How we work

From numbers to next steps.

01

Define

Identify the decisions, metrics and ownership the solution must support.

02

Connect

Bring together the right sources and establish dependable definitions.

03

Visualise

Design reporting around the questions each audience needs answered.

04

Activate

Embed insight, alerts and actions into regular operating rhythms.

Need a clearer performance picture?

Let’s make your data useful at the moment decisions are made.

Build your brief020 8814 6020